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WHY PARENT SATISFACTION IS IMPORTANT? A happy parents are the one who not only cognize the expected obligation of relation but it has also gone beyond the exceeding expectations. And when you do that, they pay you off respect. Private schooling is another way of doing business. They must keep their customers happy in order to do business. I hereby refer happiness as parent satisfaction. When parents make a decision of admission of their child in school they expect them for return. School marketers spend a great deal of time, money and energy on marketing approaches and tools. Yet the best marketing for a school is word-of-mouth and the best school marketers are these parents, who if been satisfied will market you the best and at their own risk . According to a survey, we can classify parents satisfaction in 4 categories- 1. 1. Consistency - between grades, divisions and teachers. Parents are exquisitely sensitive to language classes, for exa...