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Benefits of Field and Market Research survey

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Several organizations from different industries conduct surveys to know their customers' opinions by asking specific questions. These questions are varied and cover a wide range of topics, and can be conducted in multiple formats. Some of the common types of surveys are Educational surveys, Event surveys, Retail and manufacturing surveys, Hospital surveys, Field surveys and Market research surveys. Field surve y and Market Research survey both are required to develop marketing strategies and gather information and insights from different vertices in the market. In this article, we will discuss more about the importance of Field and Market research surveys. Field surveys: Field surveys are one of the most commonly used survey methods by researchers for primary data collection. In certain cases, where secondary sources of data fail to provide sufficient information, field surveys allow the researchers to monitor and evaluate the impact of field experiments in a better manner. Impor